Real Dough. Real Charm
Turning real baked bread into the cutest charms for your bags, keys, and cars.
Real Dough. Real Charm
Turning real baked bread into the cutest charms for your bags, keys, and cars.
Handcrafted with Love
Born from nature. Just flour, yeast, and water, brought to life as real dough.
Then, we gently hand-shape them one by one, giving each little bread its very own cute personality. The croissant with little legs in progress!
My Favorite Part!
We rise cozy inside the oven, where every unique crack and warm golden shade is born.
The Artistry
Finally, we add a touch of whimsy and draw sweet,
custom artwork on top.
A full week’s heartbeat in every charm. Hand-shaped, carefully painted, and baked with love.
Explore the full bread menu
Is this really made from real dough?
Yep — 100% real dough! Every charm starts as real bread: flour, water, yeast, and a little salt, hand-shaped and baked in our Toronto kitchen. Once it's baked, we seal it with a protective coating so it's ready to travel the world with you. Because it's real bread — no two charms are ever exactly alike. The little cracks and swirls are just it being its authentic, one-of-a-kind self.
Can I eat it?
Aw, we're flattered — but no. Once a charm is baked and sealed, it's made for wearing. Just adorable, not edible ;)
Will it get moldy, or attract bugs?
Every charm is fully sealed after baking to protect it from moisture. But it's still real bread at heart, so it isn't indestructible — with a little care (see below), it'll stay cute for a long time. If it ever starts to feel soft or look different, that's its way of asking for a rest in a dry spot.
Why does my charm look a little different from the photo?
Because it's real, hand-baked bread — not a mold! Every piece bakes up with its own crack pattern, swirl, and blush of colour. The one that reaches you is one-of-one, which is kind of the whole point.
How do I take care of it?
Keep it dry and away from direct water. Store it somewhere dry and cool when you're not wearing it, and give it a gentle wipe with a dry cloth if it picks up dust. Avoid leaving it in direct sun or a hot car for long stretches — heat isn't its best friend either.
I have another question — who do I ask?
We'd love to hear from you! Email hello@doubiedough.com or DM @doubie.dough on Instagram — we will get back to you as soon as possible.